Rice that Doesn’t Taste Like a Compromise

Tastes just like rice you love, with far fewer calories and carbs

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Keeping Rice at the Heart of Your Meals Without Compromise

Rice is part of so many meals we love, but it isn’t always easy to enjoy every day. Healthier substitutes rarely deliver the same satisfaction and cutting back leaves meals feeling incomplete. KOBEI Rice offers the same taste and texture of traditional rice, with fewer calories and carbs to suit a wide range of diets.

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KOBEI Rice at a Glance

Low Calorie

Enjoy the comfort of rice with far less calories per serving (~90% fewer calories than traditional rice)

Reduced Carbs

Ideal for low-carb lifestyles and for maintaining balanced blood sugar levels (~80% fewer carbs than traditional rice)

Authentic Taste & Texture

The full flavor and texture of traditional rice

Simple to Cook

Ready to serve in just 10–15 minutes

Made for Every Meal

Swap it in anywhere you would use rice

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Made Primarily from Konjac

Konjac is a root vegetable and the core of what makes KOBEI Rice. It’s rich in a soluble fiber that absorbs many times its weight in water, resulting in rice that’s mostly water and fiber. With very few calories and low digestible carbs, KOBEI Rice is an ideal choice for anyone looking to cut back on carbs or calories without giving up the familiar comfort of rice.

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